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BTL Marketing – direct marketing tools

Use BTL marketing solutions to promote your brand, stand out and make sure you stay on top of mind with your customers. Combine conventional ads with BTL solutions to create exciting and effective campaigns.

About BTL

BTL means ‘below the line’, as these tools provide an alternative to usual, conventional advertising solutions. With BTL communication you can connect to your customers more directly, and with personal communication you can reach specific target groups efficiently. To reach local communities and smaller groups, BTL solutions are the best.

BTL tools

BTL marketing offers wide-ranging opportunities to connect the brand with the customers.

PR campaigns are highly effective in reaching consumers. Attending and sponsoring events are among the many PR tools you can choose from. With promotional gifts and publications you can make the relationship more personal.

Online marketing offers an increasing and diverse range of options you will definitely want to exploit.

When using BTL tools, a consistent visual identity is extremely important, as it helps connect the brand with the BTL solution you chose, even if its primary objective is not boosting sales.

We will help you plan your company’s marketing communication and develop an effective marketing strategy. Relying on our graphic design and copywriting services, you can address your customers in a professional way.